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What's On
Discover the latest pop-ups, new arrivals, experiences and more
EXPERIENCE
ELEMIS Body Pop-Up
23rd-26th April
ELEMIS are bringing their new bodycare launches to life on the Covent Garden Piazza with an immersive pop-up experience this April. Discover the textures, transformation and clinically proven performance behind the latest innovation.
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Smart Works Pop-Up
Until 29th April at 57-59 Monmouth Street
Smart Works has returned to Covent Garden this spring with their Monmouth Street pop-up, championing circular fashion in the same month as Earth Day. The charity are dedicated to supporting women across the UK with the clothing, coaching and confidence needed to succeed at interview and move into work. Visit the pop-up store to discover high‑quality, brand‑donated and pre‑loved pieces from a range of sought-after brands including Nobody's Child, With Nothing Underneath and Varley at up to 70% off RRP.
EXPERIENCE
Avoid Tube Strike Disruptions
Planning your visit to Covent Garden? As one of London's most accessible spots, don't let tube strikes affect your plans. Covent Garden can be reached by all modes of transport, including the Elizabeth Line which will be running and is only a 10 minute walk away. Read on for more information.
EXPERIENCE
KIKO's Kiosk Pop-Up
24th-26th April
Celebrate 10 years of 3D Hydra Lipgloss with the exclusive KIKO Milano Kiosk po-up on the Covent Garden Piazza. Read on to discover more.
EXPERIENCE
Oner Active Recovery Pop-Up Van
Sunday 26th April, 12pm-6pm
Female-founded activewear brand Oner Active are offering runners a dedicated post-race recovery experience this London Marathon weekend, on the Covent Garden Piazza. Open for race day, the ‘Oner Your Recovery’ Van invites female marathon finishers to reset, refuel and soak up the atmosphere after crossing the finish line. Read on to discover what's on offer.
EXPERIENCE
The London Marathon in Covent Garden
Sunday 26th April
Calling all London Marathon 2026 runners! Celebrate your incredible achievement in Covent Garden with exclusive offers, world-class dining and activewear from top sportswear brands including Alo, Saucony, Hoka and more.
EXPERIENCE
Neighbourhood Card Weekend
1st-4th May
This May Bank Holiday, we’ve partnered with your favourite restaurants and stores to shine a spotlight on our Covent Garden community with the Neighbourhood Card Weekend. With over 150 card offers already available, present your digital card to enjoy a weekend of boosted discounts, complimentary items and more. Live work or study in the area? Sign up for the Covent Garden Neighbourhood Card here. Exclusively for Neighbourhood Card holders.
EXPERIENCE
Step Inside the Artwork with Peroni
30th April-2nd May
Popping up on the Covent Garden Piazza this bank holiday weekend, Peroni Nastro Azzuro brings renaissance Rome to London. Visit the East Piazza for the striking optical illusion artwork, Il Fresco di Peroni, inspired by Renaissance Rome, step inside and enjoy a crisp Peroni Nastro Azzurro for free. Read on to discover more.
New to the neighbourhood
Discover the latest brands to arrive in Covent Garden.
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INITIO
French perfume renowned for creating high-intensity, unisex fragrances designed to influence emotion and attraction.
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MONC
Independent eyewear brand prioritising craft and longevity.
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Percival
Menswear brand combining classic British style with internationally sourced materials.
EAT & DRINK
Burro
Restaurant following a classic four-course structure and celebrating the core principles of Italian cooking.
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MATIERE PREMIERE
Luxury fragrance house renowned for their modern, gender-neutral scents.
Book your theatre tickets
Whether you're into iconic musicals or standout plays, check out the latest deals on West End theatre tickets starting from only £20.
Interactive Experiences
Immerse yourself in one-of-a-kind experiences across the Covent Garden neighbourhood.
Take a tour of our neighbourhood
Seven Dials
Seven atmospheric streets surrounding a historic monument, home global flagships, unique boutiques, as well as vibrant eateries and bars.
Neal’s Yard
A vibrant, character-filled haven, one of Covent Garden’s most Instagrammable spots, hidden between Monmouth Street and Shorts Garden.
The Market Building & Piazza
Step out of Covent Garden station to the iconic North Piazza and historic Market Building, home to London’s finest al fresco dining and vibrant pop-up experiences.
Floral Street
Covent Garden's most stylish street, find global brands showcasing the latest menswear, womenswear and accessories all in one place.
Covent Garden's Interactive Map
Discover all there is to see and do. Explore our interactive map to plan your perfect visit.